SMX London 2010: Liveblogging Schedule
What better way to kick off a shiny new blog than with a flurry of hastily written, badly spelled liveblogging posts from one of the biggest search conferences around, SMX Advanced London. Start with a bang, I say (and then fizzle out gradually). It’ll be my first time at an SMX and I’m looking forward to seeing how the more in-depth ‘Advanced’ format works compared to the squirrel on RedBull insanity that was SES London, which did get on my wick during the more informative sessions back then.
From what I’ve heard the session length and skill level lie somewhere between SES and the excellent SEOmoz Pro seminar, which can only be a good thing. So I’m expecting talks that go beyond the usual rehashed basics, absolutely NO sales pitches (or I will be brutal, you have been warned – save that shit for Internet World), and hopefully some clever new ideas and crucially how some top marketers actually implement them.
The conference is happening over two days – the first focused on SEO and PPC, the second on Social Media and Analytics. Here’s the sessions I’m planning on attending, and (marbles/wifi permitting) blogging from:
Day One – Monday 17th May 2010:
- Keynote Address by Barak Berkowitz, MD of Wolfram Alpha
- SEO Ranking Factors In 2010
- Leveraging Digital Assets For Maximum SEO Impact
- Link Building Outside Of The Box
- Keyword Research: Beyond The Ordinary
Day Two – Tuesday 18th May 2010:
- Proving Social Media’s Value
- Bullseye! Reaching and Closing Your Ultimate Customer
- Top Ten Customised Search Analytics Reports
- Social Media, Search & Reputation Management
- Give It Up! Social Media Edition
If all goes to plan those should all become links to the individual posts. In particular I’m looking forward to:
- the linkbuilding session – should be some juicy tidbits from the great panel
- anything Rob Kerry says (that dude haz skills, plus he’s in about 3 sessions on day one)
- LondonSEO on Tuesday night – (no, not because of the free beer *cough cough* but because meeting with and talking to other SEOs is the best part of these conferences)
Oh, and I’ll also be tweeting in between so if you aren’t already make sure you follow me on Twitter.
